Why we are your supplier in London
Over 3,500 self-service laundries across Europe already trust us. We develop chemical solutions designed for the real challenges of the very hard water in London (around 22 °dH) and continuous use in high-footfall self-service operations.
Formulation for very hard water
A balance between efficacy and consumption. Dosing tuned to the high limescale content of the water across Greater London, with a monthly descaling protocol.
Guaranteed compatibility
Tested and approved for Girbau, LG, Electrolux, Fagor and Primus, among others. Density calibrated for automatic dosers and peristaltic pumps without blockages.
Foam and odour control
Low foam level (max. 50 mm) for fast cycles without interruptions. Neutralisers that eliminate persistent bad odours in drum and textiles.
Savings through concentration
Concentrated formula: lower consumption per cycle and a 95% plastic reduction thanks to the Bag in Box format. Frees up storage space.
Professional detergents available in London
High-performance products formulated specifically for self-service laundries. Six core SKUs from the Instaquim catalogue, available with fast delivery in London.

Blue Gold
Universal liquid detergent for everyday use.
- Maximum versatility
- Excellent value for money
- Easy dosing

Biogold
Concentrated enzymatic detergent for professional laundry.
- High efficacy in short cycles
- Optimum performance 20–40 °C
- Enzymatic action against stains

Eco Wash
EU Ecolabel-certified ecological detergent.
- 100% biodegradable
- Renewable-origin ingredients
- Efficacy comparable to conventional

Rosegold
Gentle detergent for delicate garments.
- Neutral pH for sensitive fabrics
- Protection of delicate fibres
- Built-in softness

Sanitex
Quaternary-ammonium disinfectant.
- Antibacterial action
- Eliminates persistent odours
- AEMPS sanitary registration

Machine Clean
Descaler and sanitiser for washing machines.
- Removes limescale deposits
- Eliminates bad-odour sources
- Extends the service life of your machinery
Verifiable data on our formulas
Full transparency in our formulation. These are the reference parameters for the generic catalogue — each product has its own full datasheet available on request.
Technical specifications
- pH
- 7.5 – 8.5 (neutral-alkaline)
- Concentration
- 40% active ingredient
- Foam level
- Low (<50 mm)
- Biodegradability
- >90% in 28 days
- Density
- 1.05 g/cm³
- Optimum temp.
- 30 °C – 60 °C
Certifications and guarantees
- ISO 9001:2015 — quality management system
- ISO 14001 — environmental management
- HACCP compatible
- AEMPS sanitary registration
- EU Ecolabel (ecological range)
Real solutions in London laundries
Every formulation responds to problems identified in thousands of self-service laundries. In London, with very hard water, we focus on limescale protection without losing wash efficacy.
Persistent odours in the drum
Long-lasting deodorising agents that neutralise bacteria and fungi, even in high-turnover machines.
View solution →Excess foam that stops cycles
Low-foam formula (<50 mm) designed for short cycles. Prevents safety lockouts and shortens rinse times.
View solution →Grease and sweat stains
Specific surfactants for proteins and body oils. Effective from 30 °C with no pre-treatment required.
View solution →Musty odour in large textiles
Antimicrobials that prevent mould growth during drying. Effective on duvets and blankets.
View solution →Limescale and rough textiles
Calibrated dosing and a monthly descaling protocol to counter heavy limescale from London mains water.
View solution →Incorrect dosing
Calibrated density (1.05 g/cm³) compatible with every automatic dosing system on the industrial market.
View solution →Service in London and surrounding areas
Full coverage across Greater London with fast deliveries and local technical service. No middlemen: direct supply from our own factory.
Fast delivery
Optimised logistics ensure continuous supply with no stock-outs across Greater London.
Very hard water
Very hard — approximately 22 °dH. Formulation adapted to the high limescale content typical of the Thames basin.
Technical support
Technical team available across Greater London for calibration and incident resolution.
Real results in London
Laundries in London already optimising their performance with our products. Real figures with customers anonymised by confidentiality agreement.
Self-service laundry in London cuts costs by 25%
Self-service laundry · HackneyChallenge
Heavy limescale build-up in the heater elements and recurring complaints about rough towels.
Solution
Switch to our specific very-hard-water formula plus dosing adjustment during commissioning.
Results
- 25% reduction in product costs
- Softer laundry with no residue
- Less machine maintenance
"We'd never had a supplier that calibrated the dose month by month. In London that difference really shows."
— James, operator, Hackney
Chain across Greater London improves customer satisfaction
3 sites · Croydon, Ealing, CamdenChallenge
Persistent bad odours in the drum after continuous use of several shared machines.
Solution
Rollout of the Sanitex sanitising line with monthly technical follow-up over 3 months.
Results
- Bad odour on laundry eliminated
- 20% rise in returning customers
- Savings on machine repairs
"They sorted the odour problem with the sanitising protocol in two weeks."
— Sarah, manager, Croydon
Questions about our service in London
Answers to the most common queries from self-service laundry operators across Greater London.
Does your detergent work with the very hard water of London?
Yes. We have specific formulas for very hard water and we fine-tune dosing during commissioning. In London, where mains water typically reaches around 22 °dH, the standard protocol combines calibrated dosing with a monthly descaling routine to balance efficacy and consumption.
Do you deliver across Greater London?
Yes, we deliver in London and across the M25 on working days. We also cover the Home Counties and the wider South East.
Do you provide on-site technical service in London?
Yes. Our technical team travels to London for commissioning, doser calibration and incident resolution. The first visit usually takes place within 7 days of onboarding.
What is your minimum order volume?
There are no minimum volumes. We adapt format (5 L and 25 L drums or 20 L Bag in Box) and frequency to your number of machines and real consumption.
Do you offer a certified ecological option?
Yes. The Eco Wash range holds EU Ecolabel certification and is available with the same logistics coverage in London.
We also deliver to other cities
National coverage with fast delivery
Ready to optimise your laundry in London?
Join the 3,500+ laundries that already trust us. Request a tailored proposal, no commitment.