Fabric softener with long-lasting fragrance microcapsules

Blue Soft is a highly perfumed fabric softener with fragrance microcapsules. It delivers softness that eases ironing and leaves a fresh, intense perfume on laundry. Thanks to its microcapsule content, clothes hold onto the fragrance for longer, even after tumble drying.

Key features

Fragrance microcapsules

Progressive perfume release

Eases ironing

Softness and fewer creases

Long-lasting fragrance

Persists even after tumble drying

Synergy with Blue Gold

Long-lasting perfume when paired

Use in the final rinse

Dosing 5–10 g/kg

10 kg / 20 kg formats

Bag-in-box and drum

Technical specifications

AppearanceBlue liquid
pH3 ± 1
Dosing5–10 g/kg of dry laundry, in the final rinse
Formats10 kg (bag-in-box), 20 kg
CompositionCationic surfactants <5%, non-ionic <5%, fragrances <5% with microcapsules
PrecautionsH319 Causes serious eye irritation. EUH208 May produce an allergic reaction. Do not mix with other chemical products.

Benefits for your laundry

Fragrance that lingers on laundry after the dryer
Differentiator that builds customer loyalty
Soft laundry that eases ironing
Optimum synergy with Blue Gold

Looking to stand out with a signature fragrance?

We will advise on the best detergent and softener combination for your customer profile.